2023
Created in association with Motif Brands
Package Design
Illustration
Bonny Doon Wines has a wine club they call "DEWN" (Distinctive Explorative Wine Network) whose brand embraces a nostalgic, macabre, mystic and galactic personality. This particular wine label design was based off the verbal association with the varietal name "Trousseau" and the work truth, hence "Truth or Dare". The illustration embodied a vintage wood-cut illustration with concept of the choices the game illicits.